Monday, February 1, 2010

Marketing Monday and a Freebie too.....

Hi, all... back in action:) Today I wanted to talk about partnering up with local businesses to promote your photography business. Here are a couple examples.

1. Contact local bridal shops, limo services, DJ's , Retailers that have gift registries. See if they would be interested in raffling off a free engagement session to their customers or maybe $200 off a wedding gift certificate. This would be something that they would promote so the only cost to you is your time for the session. If they like you they may book you for the wedding. This can generate a lot of business.

2. Partner with a local business for advertising or to take place in local bridal shows/baby shows. Offer to donate the prize (usually required for registration) and offer to man the booth/buy lunch. Give them acknowledgment on your blog/website and even offer to give brochure to customers of yours for engagements. This is free advertising for them, you are covering the giveaway and they are going to the show anyways, so they incur the cost of the show.

3. Offer to do a photobooth at the local event. This won't cost you anything, yet you will get a lot of exposure. I did this for the local fire company. Gave them a disk of the pictures for the website, set up online ordering for the parents and included a $25 off session gift card.

4. Call the local paper or magazine and see if you can offer the "weekly giveaway". I would donate a free session. Possible exposure of thousands!!! Our magazine offers the readers a chance to in a product/service from the business of the month. I am awaiting a call back from the advertising director - keeping my fingers crossed:)

These are just a couple Ideas that can help you market your business....More to come

FREEBIE - This is courtesy of THE FREEBIE BLOGGER, one of my favorite freebie sites

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